About ABGD|Cocoon

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The AndrewsBirtGeistDanielson (ABGD) Cocoon creates buzz that brands across digital and traditional channels . This is modern day marketing communications, pure and simple. This is branding with buzz, an under-reliance on money and an over-reliance on metrics. This is earned, owned and paid media combining to crush your KPIs .

We launched our firm when the “buzz” on social media had barely begun. In those days, Facebook facsimiles were called bulletin boards that were popular with programmers fighting over posts.Today we can look back at many firsts. Among the first “Sites of the Week,” branded blogs, managed social media, brand advocacy strategy and among the first agencies to be “buzzed” from The New York Times to USA Today for advertising “ indelibly attached to the zeitgeist.” We’ve attached a few snapshots below: